The Proper Mix of AI + Humans To Grow Sales With David Tal

Wes Schaeffer
July 23, 2023

How to grow sales when emails and phone calls stop working

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Works with big brands, law firms, universities, etc.
Get hold of interested students who don’t answer their phones
87% of phone calls are unanswered
Working with first-party data.
No cold texting/spam, which is illegal.
The customer is king.
Most users are frustrated with chat widgets.
Drift has bots, and it can be frustrating and when they close that tab, they’re gone forever.
“Verse Capture” brings the text option up quickly.
Customers are seeing 20-30% lifts.
They have “conversation designers.”
They work off of templates and from scratch.
Works with all demographics.
SMS is like Google, it’s the biggest challenge.
Use email once the relationship is established.
Only 22% of marketing emails are opened.
You have to find out who the decision-makers are.
Once you get a toehold, a beachhead, you can leverage it to scale.
He’s not seeing a recession.

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Only 22% of marketing emails are opened. “

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