Meet The Fun CFO, Jen Bro

Wes Schaeffer
June 30, 2022

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It’s not how much you make but how much you keep
Bring in a fractional CFO once you’re around $1 million in sales to make sure you’re squared away
Around the $1-$3 million point, things start breaking
Get things optimized and automated
Get the information the key people need to make better decisions
Dues and subscriptions are usually killing you
They order something for someone who is no longer there and they’re not longer using the tool
Don’t jump too quickly into having custom projects started
Doing your own payroll and accounting may not be best for you

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There is so much waste in so many businesses but since it’s not the first language of many founders, it grows until it really hurts you
Have that roundtable wisdom
She’s the “fun CFO”
Get the live data to know what is truly going on
Stay lean
Pay for your items instead of borrow
Keep your credit card debt low
What are the metrics on the mastermind your want to join?
Have money to pay your taxes
It’s an addiction to think the answer lies in some outside mastermind community
What will move the needle for your business? Invest in that.
Do you know how to read a P&L?
It’s hard to lead if you don’t know where the money is coming from and going
What is your cash runway?

What will move the needle for your business? Invest in that.”

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