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- Build Your Elite Sales Organization With Entrepreneur Don Wenner
Build Your Elite Sales Organization With Entrepreneur Don Wenner
Wes Schaeffer
July 01, 2021
Solve problems and reverse risks to grow your sales
Sales-Making Tips you’ll learn today on The Sales Podcast…
Successful salesman in real estate
Grew up lower-middle-class
Was selling donuts to classmates
Studied to be a financial advisor
Waited tables
Was recruited into the ADT sales business
Made $5,280 for his first two weeks
Made a sale for every 51 doors he knocked o
If I get in front of people, good things will happen.”
Learned about USPs—Unique Selling Propositions—from Dan Kennedy
Got his license at the peak of the real estate market in 2006
Risk reversal
Became a home flipper
He met with motivated home sellers
Offered solutions
He was a problem-solver
Flipped as the market went down
Acquired when the market bottomed to build his portfolio
He focused on the lower end of the market
You have to know your market
He focused on selling and built a team to support him in the other things
He hired his first assistant right away and quickly had three full-time assistants within three months of getting into real estate
Soon he couldn’t handle all the leads
He hired salespeople while he did the inside lead generation
Was always reading and learning about sales and leadership
About 10 years ago he was about a 25-person company
Applied EOS and grew beyond that
Built the tools he needed to grow
Has refined it into the Elite Execution System
Didn’t make a real estate sale for five months
Sold ADT on the side
If I get in front of people, good things will happen.
Stop making excuses
Had confidence he could bring value
Developed a team
He had a strong value proposition
He looked the part and had the literature to back up his persona
Be a good listener
Four quadrants of business success
Strategy
People
Acceleration…
Inc 5000 nine years in a row
Discipline must run through your organization
He’s created 12 business lines
Nothing is theoretical