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Brian Horn: Become the Sought-After Expert & Have Clients Call You

Sales Tips you’ll learn in this episode of The Sales Podcast

  • How to build your brand through the press

  • How to rank highly for your company name and your own name.

  • How to get others talking about you to build your credibility in the eyes of your prospects

  • How trying to “game the system” will backfire

  • How to manage your reputation online and how to market it

  • Where to spend your money: SEO or PPC?

  • When to use marketing consultants and when to use “citizen journalism”

  • How to balance traffic vs search results

  • How to know when you are “ready”

  • The importance of “micro-specialization”

[Tweet “You are more “ready” than you know” says @BrianHorn w/@saleswhisperer”]

Links Mentioned

Tools To Thrive

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Good Selling,