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  • Being Average Is a Choice. Stand Out With Steven Van Belleghem

Being Average Is a Choice. Stand Out With Steven Van Belleghem

Create raving customers by being excellent

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Entrepreneur Tips you’ll learn today on The Sales Podcast

  • Prominent traveler and speaker

  • COVID-19 hit him hard

  • He has done more keynotes in the last 10 months, but it’s not the same energy

  • Was in three countries a week

  • Sees come companies making the shift to virtual and are making big strides, but he thinks it’s the minority

  • He thinks many companies are struggling with virtual

  • Healthcare is hurting in this remote world

  • Many doctors are using the pandemic as an excuse to not meet with healthcare reps

  • They didn’t find value in meeting with the healthcare reps

Being average is a choice. Being a commodity is a state of mind.”

  • Customers may not want us to go back to the new normal

  • We’re more time-sensitive now

  • We don’t want to lose time commuting to a silly meeting

  • Good salespeople have success in any circumstance

  • The informal moments have disappeared so the good salespeople are engaging with their clients and prospects on social media accounts and deepening the relationships that way

  • Great salespeople have great empathy

  • Great salespeople go from pushing their offers to pulling their prospects towards them

  • Find your prospects who want to engage on multiple platforms and deepen the relationship

  • He thinks the phone is less viable now (I disagree, but he has some good points)

  • We’re now a “reserve your spot” society

  • However, if you can bring value in a phone call, the phone can work

  • He worked in a research company for 12 years as a partner and he made cold calls (2008)

  • If your company is too strict on how your communicate, you may need to find a new company!

  • If you add value, your customers will sing your praises (See “The A.B.C.D.E. Sales & Marketing System“)

Get "The A.B.C.D.E.™ Sales & Marketing System"
  • Have the mindset that every client can have a unique, positive experience

  • Tomorrow and eternity

  • We had the biggest digital acceleration ever this last year

  • Digital convenience is a must

  • Now go beyond the transactional order

  • Become a partner in life with your customers

    • Empathy

    • Timing

  • Understand what makes them tick

  • Become a part of their life journey

  • Add value to society

  • Use your strengths

  • It’s the job of leadership to help everyone know what their value is and how they fit into the lives and businesses of their clients

  • Stop complaining

  • Be energetic and enthusiastic

  • Consistent behavior over time

  • Open your eyes and see the cool things you’re doing

  • Europe has a lot of issues with small businesses recovering

  • Outwork everyone now to survive

  • Get creative and add more value to the lives of your customers

  • Show up every day and add value

  • Pick the medium that you’re great at and start there

Links Mentioned In The Sales Podcast